Times have changed, there’s no question about it.

With the shift towards remote work becoming increasingly common in many industries, it’s important to know how and when to incorporate remote teams into your business.

Whether your team is already working remotely, or you continue to make use of communal office space, remote product development can be a great, cost-effective option.

What is remote product development?

Not only do digital tools and technology make it easy to conduct this work remotely, but they also enable you to…


The product design process centers around identifying people’s real problems and then thinking of possible solutions that can be transformed into products.

However, product design is more than a basic definition.

With the ever-changing world of technology, you can bet continuous advancements are being made in the world of product development. From adjustments in the type of design methods being used, education and skill levels of designers, and even how different roles are being filled in the industry.

The future of product development is being reshaped at a rapid pace.

It has never been more important for designers and industry…


Chatbots can’t possibly be human. They can, however, think and reply to questions in the same way that humans do.

This is happening with text, which is gradually overtaking voice as the most popular mode of communication. Machines can now understand and reply to queries in the same way that humans do, thanks to breakthroughs in artificial intelligence and natural language processing.

More significantly, machines are picking up on this and improving their ability to manage increasingly complex interactions. It’s exactly what we do as people, and it’s bringing customer engagement to a whole new level.

However, here are the…


Building a goal-centric online presence for clients’ businesses by employing a full-funnel approach endows Markovate as one of the digital marketing service providers in Toronto at GoodFirms.

About Markovate:

Markovate’s expert team holds expertise in digital strategy, social media, mobile app development, paid to advertise, and local SEO. For professionals, there is no one-size-fits-all solution in marketing. …


app download trick
app download trick

Mobile apps are a large and growing industry.

A report by Statista estimates that mobile apps will generate more than 935 billion U.S. dollars by 2023.

With a shift toward personalization for the customer journey, app developers have their work cut out for them if they want to stand out.

The article, Top 5 Mobile App Trends to Watch Out For in 2020 lists the internet of things, managed marketplaces, and AR/VR technology as some of the changes you should expect to see in the coming years.

It seems there is an endless amount of possibilities for the world of…


We are living in history right now. The COVID-19 pandemic has left no industry untouched and we can expect it to change everything from the way people shop to how they socialize with each other.

As governments around the world encourage people to stay home a new kind of normal is being embraced. This may feel like a daunting time for businesses, but it’s essential we remain flexible and adapt to the changing needs of consumers. With the huge impacts this situation is having on people’s lives they are looking for new, convenient ways to access everyday comforts.

That means…


Don’t just choose the first digital marketing agency that you come across and hope for the best. Take the time to review your current business objectives. Go into the hiring process with a clear vision of the online presence you want to have. The goal is to find the right digital marketing agency, whose services align with your objectives and help your business grow.

Here are 10 things you need to know before hiring a digital marketing agency:

1. Why you want to hire a digital marketing agency


Artificial Intelligence is our future. With the introduction of Industry 5.0, AI is bringing personalized human behavior to the services. With the new statistics of development technologies, Artificial Intelligence has been chosen as the most demanding technology by the top VC firms.

However, finding companies developing artificial intelligence is extremely time-consuming. Clutch and Goodfirms list more than 1000 AI development companies. So, there are no criteria for how anyone would relate to the right AI software development company.

Now the question arises, whom should we choose to put out money on?

So, we have reviewed 100+ Artificial Intelligence development companies


If Facebook Ads seem confusing, you aren’t alone. Often, without the help of a Facebook advertising agency, it can be daunting to set up Facebook ad campaigns from the sheer number of options alone.

Paid ads are still a worthy marketing strategy however since Facebook’s reach for organic content has been on the decline. And Facebook is still the preferred place for 97% of marketers to run paid ads.

After all, Facebook boasts the largest user-base of any social network and one of the most engaged. And beyond that, their ad targeting is extremely detailed and helpful.

This article will…


In the beginning stages, many startups struggle with implementing a customer acquisition strategy. However, this is a vital component, since few people are familiar with your products and services, much less your brand.

Not to mention in the last five years, the cost of acquiring new customers has increased by over 50% .

As a new business, you need ways to acquire customers in a cost-effective manner. That’s where this article comes in.

In this guide, you’ll learn customer acquisition strategies that can apply to any industry. …

Markovate

Markovate is an end-to-end digital marketing agency helping startups, small and medium-sized businesses with their online presence.

Get the Medium app

A button that says 'Download on the App Store', and if clicked it will lead you to the iOS App store
A button that says 'Get it on, Google Play', and if clicked it will lead you to the Google Play store